Recruitment has undergone a significant transformation in recent years. The rise of technology, the changing workforce demographics, and the increasingly competitive job market have forced recruiters to adapt their strategies to attract the best talent. To stay ahead of the curve, recruiters need to be constantly learning and updating their skills. In this article, we will discuss the top 10 recruitment influencers to follow in 2023.
What is Influencer Recruitment?
Influencer recruitment is the process of finding and hiring social media influencers to promote a brand, product, or service. Social media influencers are individuals with a large and engaged following on platforms like Instagram, YouTube, TikTok, and Facebook. Influencer marketing has become a popular and effective way for brands to reach their target audience through trusted and authentic voices.
The first step in influencer recruitment is identifying the right influencers for your brand. This involves researching their niche, audience demographics, engagement rates, and previous brand collaborations. Once you have a list of potential influencers, you can reach out to them through email or social media and negotiate a partnership. This can include payment, free products or services, or other incentives.
Influencer recruitment requires a strategic approach and a thorough understanding of your target audience and marketing goals. When done effectively, influencer marketing can help boost brand awareness, drive sales, and build long-term relationships with your customers.
10 Best HR Influencers in 2023
1. Tim Sackett
Tim Sackett is an HR and talent acquisition expert and the president of HRU Technical Resources. He is a thought leader in the industry and has been featured in various publications such as The Wall Street Journal, Business Insider, and Fast Company. Tim’s blog, The Tim Sackett Project, is a popular resource for recruiters and HR professionals, where he shares his insights on the latest trends in talent acquisition.
2. Stacy Zapar
Stacy Zapar is the founder of Tenfold, a recruitment consulting firm that helps companies improve their hiring processes. She is a LinkedIn Top Voice in HR and has been named one of the top 50 people in talent by Glassdoor. Stacy is a frequent speaker at industry events and a contributor to publications such as Forbes and Inc.
3. Glen Cathey
Glen Cathey is a recruitment technology expert and the founder of The Sourcing Institute. He is an expert in artificial intelligence and machine learning, and he uses this expertise to help companies improve their recruitment processes. Glen’s blog, Boolean Black Belt, is a great resource for recruiters looking to learn more about sourcing techniques and recruitment technology.
4. John Sumser
John Sumser is the founder of HRExaminer, a publication that focuses on the intersection of HR and technology. He is an expert in the field of HR and has been named one of the top 100 HR influencers by HR Executive. John is a frequent speaker at industry events and a contributor to publications such as Forbes and Fast Company.
5. Katrina Collier
Katrina Collier is a social media recruiting expert and the founder of The Searchologist. She is a LinkedIn Top Voice in HR and has been named one of the top 50 people in talent by Glassdoor. Katrina is a frequent speaker at industry events and a contributor to publications such as Forbes and Entrepreneur.
6. Lou Adler
Lou Adler is a recruitment expert and the founder of The Adler Group. He is the author of several books on recruitment and has been named one of the top 100 most influential recruiters in the world by The Huffington Post. Lou’s blog, Lou Adler Group, is a great resource for recruiters looking to improve their hiring processes.
7. Kevin Wheeler
Kevin Wheeler is a recruitment consultant and the founder of the Future of Talent Institute. He is an expert in talent acquisition and has been named one of the top 100 HR influencers by HR Executive. Kevin is a frequent speaker at industry events and a contributor to publications such as Forbes and Fast Company.
8. Johnny Campbell
Johnny Campbell is a recruitment marketing expert and the founder of Social Talent. He is an expert in social media recruiting and has been named one of the top 50 people in talent by Glassdoor. Johnny’s blog, Social Talent, is a great resource for recruiters looking to improve their recruitment marketing strategies.
9. Steve Boese
Steve Boese is a HR technology expert and the co-chair of the HR Technology Conference. He is an expert in the field of HR and has been named one of the top 100 HR influencers by HR Executive. Steve’s blog, Steve Boese’s HR Technology, is a great resource for recruiters looking to learn more about HR technology.
10. Trish McFarlane
Trish McFarlane is a well-known HR and recruitment influencer with over 20 years of experience in the industry. She is the CEO and Principal Analyst at H3 HR Advisors, where she helps organizations develop and implement HR strategies that align with their business goals. McFarlane is also a frequent speaker at HR and recruitment conferences and the host of the HR Happy Hour Show, a popular podcast that covers HR trends and best practices.
Share this article